Everything to know about Ashneer Grover book Doglapan

Everything to know about Ashneer Grover’s Book “Doglapan”

A meme-worthy line is being turned into a memoir by the former Shark Tank India judge, Ashneer Grover. He is the former Co-founder of BharatPe who became a sensation on the show for his attitude and also for his statements being turned into hilarious memes on the internet.

Though Ashneer Grover is not returning for Shark Tank India Season 2, his avid fans have an opportunity to get to know their favourite entrepreneur and his life and start-up with a much closer look as his book “Doglapan” is about to hit the shelves. 

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The former judge of Shark Tank India is famously quoted for having used the line “ Ye sab Doglapan hai”, which became a matter of joke within seconds and was turned into many memes surfing the internet. Taking a trick out of his own box, he is now soon to be introducing his Autobiography, ‘Doglapan: The Hard Truth about Life and Start-ups’, being published by Penguin Random House India.

From being labelled as “Ladka toh Refugee hai” to holding equity worth $240 million in BharatPe, Indian businessman Ashneer Grover brings forth his raw and honest life story describing the struggles of his experiences, covering his life as well as the duality or “Doglapan” seen in failure as well as success.

Talking about his upcoming book, Grover had said “ My life has had its share of heroes, villains, character artists and more.” Ready to be published on the 26th of December, Ashneer Grover’s “Doglapan : The Hard Truth about Life and Start-ups”, is available to be pre-ordered on www.amazon.in, and is priced at Rs. 499. 

Delhi boy and a prestigious alumnus of IIT-Delhi and IIM-Ahmedabad, now an entrepreneur, is providing an inside view into his life“with a twist”, as he famously replied to a Twitter user. The author has already begun the promotion for his book and was also found penning down his thoughts on Twitter about his upcoming book receiving a lot of reactions from “Twitterartis”.

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He was seen to be interacting with his fans explaining in jest what his book is going to be about and even taking criticism about himself and his work while keeping in mind to answer people’s queries.

After the announcement of his book, he went on to inform his fans and friends on Twitter about how his upcoming memoir has become the #1 best seller overnight and has been sold out. The title of the book literally translates to Hypocrisy and Duality, something which viewers have seen him talking about on Shark Tank India.

 Ashneer Grover, post the commencement of the show, became a household name due to his candid and strong behaviour. He has since and before then, been in the spotlight for various controversies and has also been a primary member and victim of the various debates being held by the netizens.

From an entrepreneur to an author, his popularity is going to get an increment with his already intellectually intriguing personality, while also providing a vulnerable account of his life. He is ready to break the “Doglapan”, spun rumours and separate media perception (fiction) from his actuality (fact). 

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“Is kitab ko padhne ke baad ya to aap ek dum apni naukri chhod doge ya fir zindagi bhar naukri hi karoge. At least beech mein nahi phase rahoge. To get absolute clarity in life – read my incredible life story !” he tweeted. 

To enter the mind and life of one of the finest Indian entrepreneurs we have had, we now also have the opportunity to travel with him on his next venture as an author, after journeying with him on Shark Tank India.

If you are disappointed about not seeing your favourite judge on Season 2 of Shark Tank India, Ashneer Grover has once again geniously provided you with a fix, with a much closer and deeper look into his own journey from childhood to the present.

Let’s get excited for an enjoyable learning experience provided first-hand to us. And let us also hope for Ashneer Grover to break the barriers of Doglapan.

Focusing on Literature and Lifestyle of the Urban Youth of the Country, LitGleam is a monthly magazine, an intrinsic part of BlueRose Publishers.

Within its pages, our readers find provocative essays on literature and lifestyle, guidance for getting published and pursuing writing careers, in-depth profiles of poets, fiction writers, and writers of creative nonfiction, and conversations among fellow professionals.